netflix got the rights exclusively broadcast all 104 matches of the 2030 FIFA World Cup in Spain and Andorra. The agreement with FIFA marks a new stage in the sports strategy of the streaming platform that is little by little investing in live broadcasts.
The 2030 World Cup broadcast on Netflix
The competition will take place from June 8 to July 21, 2030. Spain will host the tournament along with Morocco and Portugal, while Argentina, Paraguay and Uruguay will each host a commemorative match to celebrate the centenary of the first World Cup, played in 1930 in Uruguay. Netflix will offer all matches live on its streaming service in the two territories covered by the agreement.
Despite the announced exclusivity, Spanish viewers will not necessarily have to subscribe to Netflix to follow the most important matches. The agreement provides that one match per competition day will be available free of charge in Spain. A national free-to-air channel will also offer a match program that will include all the Spanish team’s matches, the two semi-finals and the final. Netflix has not yet revealed the identity of this partner.
The platform also provides full editorial coverage of the matches: pre-match broadcasts, half-time analysis, post-match reports and daily summary during the competition. Other programs will be broadcast before the tournament. Netflix promises an approach aimed at the Spanish public, while the country will be one of the hosts of this anniversary edition.
Netflix accelerates into live sports
This agreement strengthens the ties between Netflix and FIFA. The platform already owns the broadcast rights to the 2027 Women’s World Cup in Brazil, as well as the 2031 edition in the United States and Canada. The 2030 men’s World Cup, however, will be a novelty for Netflix in Spain, where the 2026 World Cup was broadcast on public television RTVE.
Netflix has been developing its catalog of live sports broadcasts for several years, including NFL events, boxing and MMA fights, as well as programs linked to WWE (wrestling). The group seeks to make live broadcasting a regular event for its subscribers, beyond the films and series that historically constitute its activity. The financial terms of the agreement with FIFA have not been made public.
The announced rights refer only to Spain and Andorra. This agreement does not include broadcast rights for France. At home, it will be televised with all matches on beIN Sports and 54 free-to-air matches, including French national team matches, on M6. But who knows, maybe there’s also a separate deal just for streaming.
